Publications

More and more start-ups call upon Junior-Enterprises to carry out certain missions in order to survey their market or to confront their ideas to this market. Whether it is to reach ...

Business Plan for Dom et Vie: example of a study conducted by HJC
HEC Junior Conseil conducted four studies for Dom et Vie in 2021, proof of a successful retention of this company...

Benchmarking and competitive intelligence are two essential elements of a competitive or market study. But these two components are differentiated by the means used to conduct them...

What is a qualitative study?
What is a qualitative mission?
A qualitative study aims to evaluate criteria that are difficult to quantify. To do this, it is often...

HEC Junior Conseil is a structure that has been bringing together motivated HEC Paris students since 1971 who are committed to providing the best possible support to their clients. It counts more than 700 alumni, i.e. a...

Thirty years ago, the students of the Jouy-en-Josas campus met in the offices of HEC Junior Conseil to have access to computers and printers. Three decades ago, the...

In 1967, the first French Junior-Enterprise was born; today, there are more than 200 Junior-Enterprises and 25 000 "junior entrepreneurs" in France. On a worldwide scale, these figures are increasing...

If it is obvious that HEC Junior Conseil carries out missions for consulting firms or other large companies, it is more difficult to suspect how much we can also ac...

In view of the previous presidential elections, youth is becoming more and more a crucial political issue. This is a very special electoral segment, as young people are the population that is most likely to ...

According to the CNJE, a Junior-Enterprise is a pedagogical consulting association. It allows students to carry out missions for professionals in return for payment. The Junior-Enterprises...

In the life of every entrepreneur, there comes a time when you have to make your first business plan and your first pitch deck. However, whether it's your first business plan/pitch deck or you're just starting out, you'll need to...

HEC Junior Conseil conducts nearly 50 market studies for its clients each year, which makes it one of the most requested services. For this reason, it seems important to go back over the...